COWI is unique, has great potential and a diverse range of talents - but the growth of the company generates tension between past and future. This is the reason why COWI puts emphasis on values, because values are seen as a way to manage development.
All sorts of conflicts can arise between values, however, says Marc Le Menestrel, Professor at Pompeu Fabra University in Barcelona, offering an external look at COWI.
Often a conflict arises between economical interests and ethical values. These situations are not comfortable, but there is no rationale in denying their existence and their inherent difficulty. Discussing these difficult but defining questions will help us to draw a line in the grey zone between ethics and economy, argues Le Menestrel.
Read his commentary (pdf)
