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This design guideline describes the basic elements of COWI's corporate visual identity and how to unfold the design in online and offline media. The guideline targets graphic designers, agencies and others working with design or production of marketing and communication materials.
The guideline consists of four chapters; basic elements, stationery, marketing materials and brand extensions, each dealing with specific topics within COWI's corporate visual identity. The guideline must be used consistently as incorrect usage will weaken COWI's overall expression.
Please contact COWI's Graphic Design Centre and Global Brand Marketing if you have questions
COWI's design team in Group Communication and Knowledge Management is always happy to assist you with questions and files. We can be contacted at firstname.lastname@example.org. A member of the team will respond to you within 24 hours.
If you wish to ensure correct usage, you are welcome to contact the design team for feedback on your work with COWI's corporate visual identity.
Templates are available in InDesign CS5, PDF and MS Word, and they can be downloaded by right-clicking on the hyperlinks listed throughout the guideline. All templates follow a predesigned grid and font formats, which must be followed in order to secure a uniform expression.
COWI's corporate visual identity is under constant development and new templates and guidelines will be uploaded to the website on a regular basis. Please ensure that you are always working with the most recent templates, documents and guidelines.
If you are a regular user of COWI's corporate visual identity you may want to sign up for our newsletter by contacting the design team at email@example.com The newsletter will list current development and updates. Suggestions for improvements are more than welcome and can also be addressed to the design team.
Regina FraimanaiteProject ManagerGlobal Brand MarketingTel.: +370 5 210 76 firstname.lastname@example.org